Project
As summer arrives, we're thrilled to unveil our latest project: Summer Drinks by Juan Valdez. In my capacity as Art Director and Creative Designer, my primary objective was to infuse this social media campaign with a fresh vibe and ensure seamless adaptations for all stores across Ecuador. I opted to center the campaign around a warm color palette, evoking a poolside atmosphere complete with poolside assets like sunglasses and more. The result? A plethora of vibrant animations showcasing our refreshing and sweet products.
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AGENCY: Punto 99
Team:
CEO: Javier Reyes
DGC: Santiago Landaburu
Creative: Edwin Tarapuez
Motion Graphics, Creative Design & Art Director KV: Paulo Guzmán
Creative Copywriter: Gonzalo Arrieta / Marìa Elisa
Creative Designers: Alejandro Flores / Juan Sebastián Bermeo / Pablo Daniel Sierra / Gustavo Hualpa / Martina Torres
DGC: Santiago Landaburu
Creative: Edwin Tarapuez
Motion Graphics, Creative Design & Art Director KV: Paulo Guzmán
Creative Copywriter: Gonzalo Arrieta / Marìa Elisa
Creative Designers: Alejandro Flores / Juan Sebastián Bermeo / Pablo Daniel Sierra / Gustavo Hualpa / Martina Torres
